AI glossary — LLM, RAG & AI agentsAI, explained simply.

20 terms that come up in every AI project — short, correct and without marketing.

Large language model (LLM)
A neural network trained on vast amounts of text that can understand and generate language. Examples include GPT models or open models that can run locally.
Retrieval-augmented generation (RAG)
A method where relevant passages from your own data are retrieved and handed to the language model before each answer, so the AI answers from your documents and can cite sources.
AI agent
An AI application that does not just answer but plans steps and uses tools such as databases, email or APIs on its own to complete a task.
Embedding
A list of numbers (a vector) representing the meaning of a text. Similar content sits close together in vector space — the basis of semantic search.
Vector database
A database that stores embeddings and finds the most semantically similar entries very quickly. A core building block of RAG systems.
Function calling
The ability of a language model to produce structured calls to defined functions — such as “find customer” or “create appointment”. This is what makes agents possible.
Prompt
The instruction or input given to a language model. Good prompts include role, context, task and desired format.
Hallucination
A plausible-sounding but false statement by a language model. RAG, mandatory citations and automated checks reduce the risk considerably.
Local LLM / on-premise AI
A language model running on your own hardware instead of someone else’s cloud. Benefit: full data control and predictable cost.
Quantisation
A technique that reduces a model’s numeric precision (e.g. from 16 to 4 bits). The model becomes smaller and faster, usually with little loss in quality.
Inference
Running a trained model to produce an answer — as opposed to training it.
Token
The unit in which language models process text; roughly a word fragment. Cost and speed are often measured in tokens.
Context window
The maximum amount of text (in tokens) a model can take into account in a single request.
Fine-tuning
Further training a model on your own examples to improve style or specialist knowledge. For factual knowledge, RAG is usually the better choice.
Computer vision
The field of AI that analyses images and video — for quality control, counting or text recognition (OCR). Tools: OpenCV, TensorFlow.js.
Genetic algorithm
An optimisation method modelled on evolution: solutions are scored, combined and mutated until a very good one is found.
Data mining
Finding patterns, relationships and segments in large datasets, e.g. for forecasts or customer analysis.
WebSocket
A protocol for a persistent, two-way connection between browser/app and server — the basis for chats, live dashboards and tracking.
VoIP / Asterisk
Voice over IP is telephony over the internet. Asterisk is open-source PBX software for IVR, queues and AI assistants.
GDPR-compliant AI
AI use where legal basis, data minimisation, processing agreements, storage location and deletion policy are settled. Local models simplify this considerably.

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